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Success Stories

Full detailed case studies of my most impactful campaigns.

Harley-Davidson

Winning Dealership of the Year

Challenge
Reactivate dormant Harley owners and reconnect enthusiasts with the brand in a competitive regional market. Reach Harley owners and enthusiasts through storytelling.
Solution
Deployed high-quality multimedia content across social media, website, radio, and email. Created compelling storytelling campaigns that reconnected the community with the brand identity.
#1Dealership (ANZ)
52Dealers Competed
HighestSales Ever
Harley Ad
Porter Group
Porter Group

Scaling Global Heavy Machinery

Challenge
Managing complex multi-region campaigns across NZ, AU, USA, and Pacific Islands. Needed to establish brand authority in diverse international markets.
Solution
Developed region-specific digital strategies, optimized Google Ads for high-intent B2B leads, and launched "Porter Press" magazine to position the brand as an industry thought leader.
3.5XROAS Baseline
4Continents
GlobalExpansion
Giftbox Boutique

E-Commerce Growth & UX Optimization

Challenge
Improve online sales performance and reduce cart abandonment rates in a highly competitive luxury gifting market.
Solution
Audited and optimized the end-to-end customer journey. Updated website features to enhance UI/UX and deployed precision-targeted Meta branding ads to drive qualified traffic.
80%Sales Increase YoY
LowerAbandonment
BetterCustomer Journey
Giftbox
AWS Legal
AWS Legal

Personal Marketing for Professionals

Challenge
Legal services are personality-based. Lawyers needed structured frameworks and tools to build and market their personal brands effectively.
Solution
Created comprehensive marketing Playbooks and professional guides. Developed unique frameworks that enabled lawyers to execute personal branding strategies with confidence.
FullPlaybooks
CustomFrameworks
EnabledBranding
AdvanceQuip

Heavy Equipment Market Dominance

Challenge
Establish AdvanceQuip as a trusted leader in heavy equipment sales. Position the company as the primary partner for construction equipment across the region.
Solution
Executed multi-channel marketing campaigns: strategic positioning, content marketing, and integrated communications to drive lead generation and brand awareness.
StrongPresence
LeadGeneration
LeaderStatus
AdvanceQuip
Strategy Growth

Road & Sport Harley-Davidson

Challenge: Revitalize brand presence and drive engagement in a competitive market.

Solution: Implemented a data-driven campaign utilizing targeted social media ads, community events, and a revamped digital funnel.

Results: Achieved record-breaking engagement and a distinct increase in qualified leads.